Photo: Flughafen Zürich AG
Digitized Airport survey

Flughafen Zürich AG

Data on passenger structures and passenger satisfaction has been recorded systematically at Zurich airport since 2007, to serve as the basis for improvements in service and infrastructure. Additionally, the survey is used as an information source for many internal sections within Flughafen Zürich AG.

With approx. 15,000 interviews a year, particular importance is placed on efficient and error-free data recording. mQuest® has been used for many years and has proved itself to be a reliable assistant. mQuest® undergoes continuous further development allowing the user to remain at the cutting edge of technology.

Client: Flughafen Zürich AG

In a nutshell

  • Deployed products: mQuest® market research and mQuest® direct response
  • Project start: 2007
  • 10 mobile devices for offline surveys, transfer via Wi-Fi
  • Interview duration: Approximately 5 to 7 minutes
  • Approximately 15,000 interviews are conducted each year at Zurich airport
  • Multi-lingual in use (German and English)


Icon Provision
Provision of the software
Icon Support
mQuest® is extremely user-friendly enabling pleasant and efficient face-to-face interviews.
Hoitihm Cheung, Manager Market Research, Flughafen Zürich AG

More success stories

Audit software for supplier audits at Kärcher

Clean digitization of supplier audits at Kärcher.

Software für Store Checks und Revisionen bei PM-International

Easy. Successful. Digitalized.

Luftaufnahme von the lab

Human-machine interface for the car of the future.

Audit software at Volkswagen for retail audits

Worldwide excellence through digitalization.

Mobile Data Collection für die Uni Mannheim

Never stop learning.

Mobile Data Collection für Cargo im Auftrag von TIER

A user check on micromobility at TIER.

Digitalized audits at Continental with the mQuest<sup>®</sup>Audit software

More efficiency by digitalization at Continental


What stresses you out?!

Softwareentwicklung mit Python für ZF

Smart automation of testing systems at ZF

Software für Tagebuchstudien zum Bezahlverhalten in der Schweiz

How is Switzerland paying?

Digitalisierung in der Baubranche

Home sweet home

Worth asking

Mobile App für Verkehrserhebungen und Fahrgastzählungen

Survey without detours

Irreplaceable at Car Clinics by Ipsos

Smart digitalized at MiRO

Photo: Lufthansa Group

Large-scale Customer Journey Study for Lufthansa Group

Digital touchpoint tracking for S&L Medienproduktion

Audit processes at Faurecia digitalized smart

Photo: Automobili Pininfarina

Digital vehicle evaluation at the Geneva Motor Show

Foto: Frank Seifert

Digitalized store checks at Fraport AG

Digital feedback sheets for Atlas Weyhausen

Photo: IKEA Österreich

Kitchen construction digitalized smårt

Open Air Insights for BOSCH

The early bird catches the customers

Faster to the customer at HMS

Lufthansa's future of air travel

Best-In-Class store execution with dichter & neira

DEKRA claims adjusters in field service

Digitalized trade fair survey for Faircontrol

300,000 interviews, 199 malls, 14 countries

Surveys and checks at the POS

Photo: Flughafen Zürich AG

Digitalized surveys at the airport in Zurich

Digitalized satisfaction measurement at pharmacies

Event survey at Villacher Kirchtag

Flight Mode? No Problem!